Beginning in July, Steam users can set up their own personal Steam pages and profiles, create and join groups, schedule games with friends, review who they’ve played with, see how well everyone played, chat with groups, chat via voice, and more. These new community services and features can be used with all Steam games, which include new releases and classic titles from leading publishers and independent developers.

Valve Announces Major Update for Steam

While this may seem like YASN (Yet Another Social Network), this one actually makes sense.  Steam has expanded in size recently, taking on Capcom.  And Counter Strike is still one of the most played network games.  Giving players the ability to create an identity within the Steam network that is more than just their name, is a good idea.  I imagine we’ll soon see widgets that can be used on blogs, iGoogle & Desktop aps to display game scores & rankings.